Terms of Service

Mara is a service owned and operated by Vantage Thinking (ABN 92 745 878 359). These terms form a binding agreement between you (the law firm subscribing, and each of its users) and Vantage Thinking ("us", "we"). By signing up, or by continuing to use Mara after an update, you agree to them.

Mara is built for Australian law firms and their staff. You must be an authorised representative of a practising firm. You must be at least 18 and have the authority to bind the firm to this agreement.

Mara monitors public Australian legal sources and drafts marketing content in your firm's voice. When you approve a draft, Mara can email it to recipients you have added (e.g. your marketing assistant or web person), who then publish it on whichever channel your firm uses. Mara does not itself post to LinkedIn, X, your CMS, or any social platform. The service uses third-party AI models and may produce errors, omissions, or outdated information. You are responsible for reviewing every draft before it is sent on or published.

• One plan: AUD $99 per calendar month, billed via Stripe. Price includes GST where applicable.
• A 14-day free trial applies to new firms. No charge during trial; cancel any time before it ends and you will not be billed.
• Subscriptions renew monthly until cancelled. You can cancel in the billing portal at any time; cancellation takes effect at the end of the paid period.
• Fees are non-refundable except where required by the Australian Consumer Law.

You own everything you put into Mara (your website copy, exemplars, memory notes, draft edits) and everything Mara produces on your behalf. You grant us the non-exclusive licence needed to operate the service, to display drafts back to you, to publish to your configured destinations, and to improve your voice profile over time for your firm only. We do not use your content to train foundation models and we do not share it with other firms.

You agree not to:

• Use Mara for anything unlawful or misleading.
• Publish content that infringes another person's rights or that you have not reviewed and approved.
• Circumvent rate limits, scrape our interfaces, or reverse-engineer the service.
• Use Mara to hold yourself or the firm out as able to provide legal advice where you are not admitted to practise.
• Connect stolen, unauthorised, or shared credentials to publish targets.

Drafts produced by Mara are AI-assisted and may contain errors, hallucinations, misinterpretations of law, miscited authority, fabricated quotes, or outdated information. You acknowledge and agree that:

• You are solely and entirely responsible for every draft you publish, share, send, or otherwise make available to any third party, including the accuracy of citations, the characterisation of any judgment, the application of law to facts, and the appropriateness of the content for your audience.
• Mara's drafts are not legal advice, are not a substitute for the independent judgment of an admitted legal practitioner, and must not be held out as advice from us.
• You are responsible for ensuring that anything you publish complies with the rules of your Law Society / Bar Association, the Legal Profession Uniform Law (or its equivalent in your jurisdiction), advertising restrictions on legal services, the sub judice rule, contempt, defamation, copyright, the Privacy Act 1988 (Cth), and the Australian Consumer Law.
• You will independently verify every citation, quotation, name, date, court, and statutory reference before relying on, sharing, or publishing the draft, particularly in light of Murray v Victoria (2025) and similar authority on AI-fabricated citations.
• We do not review, approve, or vet drafts on your behalf. We do not warrant that any draft is fit for any particular purpose, free from defamatory content, accurate, current, or compliant with any professional rule.

See /ai-disclosure for further detail on how drafts are produced and grounded.

You indemnify and will keep indemnified Vantage Thinking, its directors, employees, contractors and agents against all claims, losses, damages, costs and expenses (including legal costs on a full indemnity basis) arising out of or in connection with:

• any content you publish, send, share, or otherwise make available using a draft produced by Mara, including claims for defamation, misleading or deceptive conduct, copyright or trademark infringement, breach of confidence, breach of privacy, contempt, or breach of any professional conduct rule;
• your use of the service in breach of these terms or applicable law;
• any inaccuracy, omission, miscitation or fabrication in a draft that you fail to identify on review and that subsequently appears in material you publish or send to a third party.

This indemnity survives termination of these terms.

We try to keep Mara available but do not guarantee uninterrupted service. We may change features, add or remove integrations, and update pricing on 30 days' notice to the firm admin. Pricing changes take effect at the next renewal.

Mara is provided "as is" and "as available". To the maximum extent permitted by law we exclude all implied warranties, conditions and guarantees, including any warranty of merchantability, fitness for a particular purpose, accuracy, completeness, currency, non-infringement, or that the service or any draft will be error-free or uninterrupted.

To the maximum extent permitted by law, we are not liable to you or any third party for any indirect, incidental, special, consequential, exemplary or punitive damages, or for any loss of profits, revenue, goodwill, reputation, clients, opportunity, data, or savings, arising out of or in connection with the service, your use of any draft, or these terms, whether in contract, tort (including negligence), under statute, or otherwise. Our total aggregate liability for all claims arising in any 12-month period is limited to the fees you paid us in the 12 months before the claim arose.

Nothing in these terms limits rights you have under the Australian Consumer Law that cannot lawfully be excluded. Where our liability for breach of a non-excludable consumer guarantee can be limited at our option, our liability is limited (at our option) to resupplying the service or paying the cost of resupply.

You may cancel at any time. We may suspend or terminate your access if you materially breach these terms, if payment fails, or if required by law. On termination we retain records as set out in the Privacy Policy.

These terms are governed by the laws of New South Wales, Australia. The parties submit to the exclusive jurisdiction of the courts of that state.

Vantage Thinking (ABN 92 745 878 359). Questions: hello@mara.legal.